Increasing firm agility through the use of data analytics: The role of fit

Maryam Ghasemaghaei.  Khaled Hassanein.  Ofir Turel.  (2017),  Decision Support Systems , 101 , 95-105.

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This article reports on a study investigating how data analytics use influences firm agility, and how this effect is moderated by the extent of congruence between data analytics tools and the users, data, and tasks.

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Organizational agility IT competence Data & Business analytics